Services
Earned Media
THE CHALLENGE
Provided strategic communications support during the effort to pass legislation allowing offshore wind to be built in Lake Michigan.
THE SOLUTION
Generated earned media stories via reporter relationships, public town halls, press releases and press conferences.
Created rustbelttogreenbelt.com for use by the lobbyists, legislators, the press and the general public.
Worked with the lobbying team on strategic messaging for various legislators and other stakeholders to secure buy-in.
THE IMPACT
This is an ongoing project, but momentum and support for the bill led to it being re-filed several times and passing the House.
